Creative Strategy Intern

About the Role

• This is not a traditional social media internship.
• We're looking for someone who is curious, internet-savvy, and passionate about understanding why people pay attention to certain content, brands, and campaigns.
• You'll work directly with our Marketing Team Lead and collaborate with copywriters, designers, videographers, and content creators to research trends, develop campaign ideas, support creative strategy, and help execute marketing initiatives across multiple brands.
• If you constantly save content for inspiration, analyze why campaigns succeed, and naturally come up with creative ideas, you'll fit right in.

What You'll Do

Creative Research & Trend Intelligence:

• Monitor trends across Instagram, TikTok, LinkedIn, X, YouTube, and emerging platforms.
• Stay up to date with internet culture, consumer behaviour, and creator trends.
• Identify opportunities brands can leverage to stay relevant.

Creative Strategy & Ideation:

• Generate fresh content and campaign ideas every week.
• Conduct audience and competitor research.
• Support brainstorming sessions with strategic insights.
• Develop content briefs, mood boards, and campaign concepts.

Content Intelligence:

• Analyze content performance and identify why it succeeds or fails.
• Research high-performing campaigns across industries.
• Recommend improvements to content strategies using data and audience insights.

Campaign Execution:

• Work closely with copywriters, designers, and videographers to bring ideas to life.
• Assist with campaign planning and execution.
• Support content production and attend content shoots where required.
• AI & Innovation
• Use AI tools such as ChatGPT to accelerate research, brainstorming, and creative planning.
• Explore new technologies and workflows that improve creative output and team efficiency.

Who We're Looking For

We're looking for someone who:

• Lives and breathes social media and internet culture.
• Is naturally curious and always researching.
• Think strategically, not just creatively.
• Can explain why content performs well.
• Loves solving creative problems.
• Takes initiative without waiting to be told.
• Learns quickly and adapts to feedback.
• Has excellent communication skills.
• Pays attention to detail.
• Thrives in a fast-paced agency environment.
• Wants to build a long-term career in creative strategy and marketing.

Preferred Skills:

• Strong understanding of major social media platforms.
• Research and analytical skills.
• Creative thinking and idea generation.
• Basic copywriting and storytelling.
• Canva or basic design knowledge.
• Basic video editing CapCut, Premiere Pro, or similar.
• Familiarity with AI tools such as ChatGPT.
• Strong presentation and communication skills.

Bonus Points If You:

• Have managed or grown a social media page.
• Have built a personal brand or content platform.
• Have created content with strong engagement or reach.
• Keep a library of creative inspiration and content ideas.
• Can identify emerging trends before they become mainstream.
• Have a portfolio or examples of your work.

Minimum Requirements
To be considered for this role, you should:

• Have completed the National Youth Service Corps NYSC programme.
• Be available to work full-time.
• Be able to work onsite at our Ikeja office from Monday to Friday 9:00 AM – 5:00 PM.
• Be passionate about building a long-term career in creative strategy and marketing.

What Success Looks Like

• By the end of your first three months, you should be able to:
• Consistently contribute high-quality creative ideas.
• Deliver valuable trend and audience insights.
• Develop content briefs and campaign concepts with minimal supervision.
• Support successful campaign execution.
• Become a trusted contributor within the Dreamlife Studios marketing team.

Compensation & Career Growth

• This is a paid full-time internship.
• Successful candidates will receive a monthly stipend throughout the 3-month internship period.
• At the end of the internship, candidates who successfully meet their performance goals and demonstrate strong creative, strategic, and cultural fit will be offered a full-time role as a Junior Creative Strategist, with a competitive salary, performance reviews, mentorship, and continued career development.

Career Path:

• At Dreamlife Studios, we invest in developing future creative leaders.
• Your career progression can follow this path:
• Creative Strategy Intern
• Junior Creative Strategist
• Creative Strategist
• Senior Creative Strategist
• Associate Creative Director
• Creative Director
• As you grow, you'll take on greater responsibility in campaign development, client strategy, creative leadership, mentoring team members, presenting ideas to clients, and shaping the creative direction of the agency.

Why Join Dreamlife Studios?

• Work on real brands and marketing campaigns.
• Learn directly from experienced marketing professionals.
• Build practical experience in strategy, branding, storytelling, and creative thinking.
• Collaborate with a multidisciplinary creative team.
• Receive mentorship and structured professional development.
• Build a clear career path into creative leadership.
• Join an agency committed to innovation, continuous learning, and excellence.