About the Role
- We are looking for a results-driven and creative Digital Marketing & Content Executive to manage our online presence and drive business growth.
- This role combines content creation, social media management, and digital marketing execution, with a strong focus on lead generation and brand visibility.
- The ideal candidate is both creative and analytical — someone who can create engaging content while also understanding how to convert attention into actual business.
Key Responsibilities
Social Media & Content Management:
- Create and manage content across Instagram, Facebook, TikTok, and other relevant platforms
- Develop engaging posts, reels, and short-form videos aligned with current trends
- Write compelling captions and brand messaging
- Maintain consistent posting schedule and brand voice.
Digital Marketing & Growth:
- Support execution of digital marketing campaigns to drive leads and sales
- Assist with running and optimizing paid ads Instagram/Facebook/Google – if applicable
- Monitor trends and suggest growth strategies to increase visibility and engagement
- Identify and follow up on inbound leads generated through online platforms.
SEO & Online Visibility:
- Optimize website and content for search engines SEO
- Conduct keyword research and implement content strategies to improve visibility
- Support blog/content initiatives where necessary.
Analytics & Reporting:
- Track performance metrics engagement, reach, leads, conversions
- Provide weekly reports and insights
- Recommend improvements based on data.
Requirements
- Interested candidates should possess a Bachelor`s Degree
- 2–4 years experience in digital marketing, social media management, or related role
- Knowledge of SEO and digital marketing principles
- Strong content creation skills graphics, video, captions
- Familiarity with tools like Canva, CapCut, Meta Business Suite, etc.
- Ability to think creatively and execute independently
- Strong communication and storytelling skills
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