Experienced Digital Marketer

About the Role

We are looking for a highly skilled and creative digital marketer with practical experience managing social media platforms, creating engaging content, editing videos, and executing successful digital campaigns.

The ideal candidate must be highly creative, internet-savvy, trend-aware, and capable of producing content that drives engagement, visibility, audience growth, and conversions.

This is not an internship or entry level role. We are looking for someone with real hands-on experience creating, managing, publishing, editing, optimizing, and growing digital platforms professionally.

Key Responsibilities

• Manage and grow social media accounts across Instagram, Facebook, TikTok, LinkedIn, X Twitter, and other relevant platforms
• Create engaging social media content including graphics, captions, reels, carousels, and short-form videos
• Edit high-quality promotional videos, reels, social media clips, and marketing content
• Develop and execute social media content calendars and campaign strategies
• Monitor social media trends, viral content formats, and audience engagement opportunities
• Run and optimize paid advertising campaigns across Meta, TikTok, Google, and related platforms
• Create marketing campaigns that improve visibility, engagement, lead generation, and brand awareness
• Collaborate with designers, videographers, and creative teams on campaign execution
• Write compelling captions, campaign copy, and promotional content
• Analyze campaign and social media performance metrics and provide actionable insights
• Support branding, promotions, launches, and client marketing activities
• Ensure consistent brand communication and digital presence across platforms
• Assist with content shoots, creative direction, and campaign planning where necessary

Required Qualifications

• Minimum of 3+ years practical experience in digital marketing and social media management
• Strong hands-on experience with video editing and content creation
• Proven experience managing business or brand social media accounts professionally
• Demonstrated ability to grow engagement, audience reach, or online visibility
• Strong understanding of social media trends, content strategy, and audience behavior
• Ability to work independently and manage multiple projects effectively
• Strong communication and creative thinking skills
• Experience working in a digital agency or fast-paced creative environment is an advantage

Technical Skills

Video Editing & Creative Tools

• CapCut or Similar
• Adobe Creative Suite advantage
• Canva
• Motion graphics skills

Social Media & Content Creation

• Instagram, Facebook, TikTok, LinkedIn, X Twitter
• Content scheduling and social media management tools
• Community management and engagement

Advertising & Marketing

• Meta Ads Manager
• TikTok Ads
• Google Ads
• Campaign optimization and reporting

Additional Skills

• Copywriting and caption writing
• Photography/content direction
• Trend research and campaign ideation
• AI tools such as ChatGPT and AI-assisted marketing tools

We Are Looking For Someone Who Has Successfully

• Managed and grown active social media pages
• Created engaging reels and short-form video content
• Edited professional marketing videos and promotional content
• Executed successful social media campaigns
• Increased audience engagement and visibility for brands
• Produced creative and trend-driven digital content consistently
• Worked directly on content creation and campaign execution

What We Offer

• Competitive salary package
• Opportunity to work on exciting and diverse projects
• Creative and collaborative work environment
• Career growth opportunities
• Exposure to multiple brands and industries
• Opportunity to work with a fast-growing digital agency

Location

This role is a hybrid role onsite+remote, based in Ibadan, Nigeria.

Big Field Digital is committed to creativity, innovation, and excellence. We are looking for passionate digital professionals who are ready to create impactful content, grow brands, and deliver real marketing results.