DUTIES AND RESPONSIBILITIES:
Agency Leadership & Operational Management
- Provide day-to-day operational leadership of the agency with full accountability for performance, service delivery, and execution of the business plan
- Establish and enforce structured agency workflows covering listings, mandates, viewings, offers, and transaction closure to ensure consistency and professionalism across the business
- Safeguard the agency's reputation for trust and transparency by upholding the highest standards of client care, disclosure, and professional conduct
- Ensure full compliance with EARB requirements and all applicable regulatory and statutory obligations governing estate agency practice in Kenya
- Champion the adoption of AI-assisted tools and modern agency workflows to improve productivity, client experience, and market responsiveness
Agent Recruitment, Development & Performance Management
- Recruit, onboard, develop, motivate, and retain a capable, incentive-based agent team, with clear evidence of people growing and staying under your leadership
- Set individual and collective sales targets, monitor performance through regular reviews, and implement structured coaching and performance improvement initiatives
- Design and manage commission and incentive structures that attract and hold high-performing agents
- Foster a culture of accountability, integrity, and continuous learning within the agency team
Business Development & Client Relationship Management
- Develop and execute business development strategies targeting clients, developers, landlords, and corporate buyers across the Nairobi market
- Leverage an existing warm network of market relationships to generate revenue from the outset
- Maximize the agency's proprietary lead pipeline from its architectural partnership, converting project-stage leads into sales, rental, and management mandates
- Deepen relationships across the agency's four core segments, residential sales, rentals, diaspora clients, and developer off-plan to grow repeat and referral business
- Position the agency as an integrated property partner offering sales capability, property management, and advisory depth, rather than a listing service
Revenue, Margin & Pipeline Oversight
- Own the agency's revenue, margin, and commission pipeline, driving consistent achievement of monthly, quarterly, and annual targets
- Maintain rigorous pipeline visibility from lead generation through to completed transaction and fee collection
- Balance growth ambitions with commercial prudence, cost discipline, and cash flow management
- Prepare and present regular performance reports to the directors, highlighting results, risks, and improvement opportunities
Strategic Planning & Market Intelligence
- Participate in joint strategic planning with the directors, translating agreed strategy into operational plans and measurable outcomes
- Monitor market dynamics including, developer direct-selling trends, infrastructure-driven demand shifts, and diaspora investment flows and adapt the agency's positioning accordingly
- Identify growth opportunities in new segments, geographies, and service lines, and present data-driven recommendations to the directors
KEY COMPETENCIES:
- Leadership & Team Building
- Business Development & Stakeholder Management
- Commercial Acumen & P&L Accountability
- Integrity, Trust & Professional Ethics
- Self-Direction & Entrepreneurial Drive
- Digital & AI Adaptability
Requirements
- Minimum 8 years of verifiable experience in Nairobi real estate sales, property management, or agency operations with referable clients, completed transactions, and a name that is known and trusted in the market
- Bachelor's degree in Real Estate, Land Economics, Business, or a related field is an added advantage; EARB registration is desirable
- Demonstrated track record of building teams; recruiting, developing, motivating, and retaining agents or sales staff, not merely supervising them
- An active, warm network of clients, developers, landlords, or corporate buyers in the Nairobi property market, capable of generating revenue from the outset
- Prior experience running or co-running a business, or a senior role with clear P&L accountability
- Depth in one or more of the following segments: residential sales, rentals, diaspora clients, or developer off-plan
- An unimpeachable record of professional conduct, any history of undisclosed fees, client misrepresentation, or misaligned incentives is a disqualifier
- A respected standing within the Nairobi property community that clients and agents recognize
- Openness to learning and applying AI-assisted tools and modern agency workflows
