? Drive Brand Growth and Luxury Positioning in a High-End Property Portfolio ? ? Marketing Manager ? Johannesburg, Gauteng ? Luxury Property Group ? Salary: Negotiable DOE ? Live-Out Position Kendrick Recruitment is seeking an experienced and strategic Marketing Manager for a luxury property group based in Johannesburg. This is a senior, hands-on role responsible for both high-level marketing strategy and day-to-day execution across digital and traditional channels. The successful candidate will lead marketing initiatives that drive brand visibility, guest engagement, and revenue growth across multiple luxury properties. This role requires a strong balance of creative thinking, commercial awareness, and operational execution, with direct responsibility for managing marketing performance, team output, and cross-departmental alignment. Requirements: ✔ 7–10 years’ marketing experience with at least 2 years in a senior role ✔ Experience within hospitality, travel, leisure, or luxury property sectors preferred ✔ Proven success in digital and traditional marketing strategy and execution ✔ Strong experience in lead generation and revenue-driven campaigns ✔ Excellent understanding of brand management and acting as brand guardian ✔ Proficiency in SEO, SEM, paid media, email marketing, PR, and traditional channels ✔ Experience with CRM systems, marketing automation, and analytics tools ✔ Strong leadership, project management, and stakeholder management skills ✔ Ability to manage multiple priorities under pressure ✔ Degree or marketing qualification advantageous (CIM or digital certifications preferred) Key Responsibilities: • Develop and implement annual marketing strategies aligned with business objectives • Translate strategic goals into actionable marketing plans and campaigns • Set KPIs, budgets, and performance metrics for all marketing activities • Manage multi-channel content strategies across digital and traditional platforms • Oversee editorial calendars, campaign schedules, and content production workflows • Ensure consistent brand application and conduct regular brand audits • Act as brand custodian across all marketing materials and communications • Collaborate with external agencies, creatives, and internal departments • Drive lead generation strategies focused on direct bookings and conversions • Manage SEO, SEM, paid media, email marketing, and performance campaigns • Analyse customer behaviour, booking trends, and campaign performance • Optimise marketing ROI and continuously refine targeting strategies • Ensure alignment between marketing, sales, revenue, and operations teams • Provide regular performance reporting, insights, and recommendations • Manage and develop the marketing team, including training and performance reviews • Foster a high-performance, collaborative, and accountable team culture Candidate Profile: • Strategic thinker with strong commercial and creative balance • Strong leader who thrives in a fast-paced, multi-property environment • Data-driven with a focus on measurable marketing performance • Highly organised, detail-oriented, and execution-focused • Confident communicator with strong stakeholder management ability • Passionate about luxury branding and guest experience positioning Please note that only suitable candidates will be contacted. If you have not heard back from us in 7 working days, please consider your application unsuccessful.