1. JOB SUMMARY
The Technical
Sales Manager is responsible for driving revenue growth, acquiring enterprise
clients, and ensuring long-term customer retention. This role combines
technical solution selling, enterprise relationship management and
consultative account management. The ideal candidate has strong commercial
acumen, technical credibility, and proven experience in SaaS, CRM, and
enterprise technology sales.
2. PURPOSE OF THE ROLE
- Drive
aggressive revenue growth through enterprise solution sales.
- Build and
maintain a high-value sales pipeline.
- Position the
company as a trusted digital transformation partner.
- Strengthen
client retention and account expansion opportunities.
- Enhance
market visibility and business development activities.
3. DUTIES AND RESPONSIBILITIES
A.
Business Development & Pipeline Generation
- Identify and
pursue new business opportunities across corporate, SME, government, and
NGO sectors.
- Build and
manage a sustainable sales pipeline through prospecting, networking, and
partnerships.
- Conduct
market mapping and develop sector-specific sales strategies.
- Initiate
client outreach, presentations, and executive engagements.
B.
Technical & Consultative Selling
- Articulate
the organization’s technology solutions and SaaS offerings.
- Conduct
product demonstrations and solution presentations.
- Translate
client challenges into practical technology solutions.
- Support
proposal development, Statements of Work (SOWs), and solution
documentation.
C.
Account Management & Client Retention
- Maintain
strong client relationships to ensure satisfaction and retention.
- Conduct
account reviews and identify upsell/cross-sell opportunities.
- Coordinate
with delivery teams for smooth project execution.
- Act as the
commercial point of contact for strategic accounts.
D.
Revenue & Commercial Performance
- Achieve
monthly, quarterly, and annual sales targets.
- Monitor
opportunity progression and conversion performance.
- Negotiate
commercial terms and contract structures.
- Drive
profitability and sustainable business growth.
E.
Market Intelligence & Strategic Positioning
- Monitor
industry trends, competitor activities, and emerging technologies.
- Provide
insights to support strategic planning and product positioning.
- Represent
the organization at industry events and networking forums.
F.
CRM & Sales Administration
- Maintain
accurate client records and pipeline updates in the CRM system.
- Ensure
timely follow-up on opportunities and engagements.
- Prepare
weekly and monthly sales reports.
- Support
structured sales processes and governance.
4. QUALIFICATIONS
- Bachelor’s
Degree in Business, IT, Computer Science, Marketing, or related field.
- Minimum 5–7
years’ experience in enterprise sales, SaaS sales, or technology
consulting.
- Demonstrated
experience selling SaaS platforms, CRM systems, ERP solutions, cloud
solutions, or consulting services.
- Exposure to
Salesforce, Microsoft Dynamics, Oracle, or similar platforms is highly
advantageous.
5. COMPETENCIES
Technical
Competencies
- Enterprise
solution selling
- Technical
presentations & demonstrations
- Proposal
writing & documentation
- Pipeline
management & forecasting
- Negotiation
& commercial structuring
- CRM
utilization
Behavioral
Competencies
- Strong
commercial acumen
- High
ownership and accountability
- Excellent
communication skills
- Strategic
thinking and resilience
- Confidence
in executive engagements
- Results
orientation and adaptability