Digital Marketer

THE URBAN HOTELS SUITES

JOB ADVERTISEMENT

POSITION: DIGITAL MARKETER

LOCATION: LUSAKA

EMPLOYMENT TYPE: PERMANENT

In this role, you will work closely with the Group Sales and Marketing Manager to enhance our online presence. You will design and implement digital marketing campaigns, analyze performance data, and develop strategies to boost engagement, generate leads, and increase conversions.

RESPONSIBILITIES

• Manage social media activities and content planning
• Create engaging content, captions, and campaign ideas that align with the brand voice.
• Assist with reels, video presentations, and creative marketing materials Support SEO, website updates, and digital campaigns
• Research trends and contribute fresh marketing ideas
• Coordinate with the creative and marketing team
• Collaborate with the sales and marketing team to align marketing initiatives with business goals.
• Handle tasks with responsibility and ownership

QUALIFICATION

• Bachelor’s degree in marketing, Business, Communications, or a related field
• proven experience as a Digital Marketer or in a similar role.
• Excellent verbal and written communication and creative-thinking skills
• Strong knowledge of SEO, PPC, social media marketing, email marketing, and analytics tools.
• Experience with tools such as Google Analytics, Google Ads, Facebook Business Manager, and marketing automation platforms.
• An analytical mindset, able to interpret data and make strategic recommendations.
• Creativity and innovative thinking.
• Time management and organizational skills
• Adaptability and willingness to learn new tools and strategies.

Send your application to recruitment@theurbanhotelgroup.com