Digital Marketing Officer
Full Time
2 days ago
Harare, Harare
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Employment Information
Africa Drone Kings (ADK) is recruiting a Digital Marketing Officer to position ADK as the most visible and trusted drone brand in Zimbabwe through impactful digital content, strategic storytelling and effective lead generation. The role will drive organic digital marketing in-house while managing external agencies for paid advertising to maximise marketing ROI.
Key Responsibilities
• Content Creation & Brand Management: Lead in-house content creation – photography, videography, graphic design, copywriting and video editing. Develop and maintain ADK's brand identity. Produce engaging content. Manage content calendar across LinkedIn, Facebook, Instagram, X, TikTok and website.
• Lead Generation & Sales Support: Drive organic digital marketing initiatives targeting a minimum of 40 qualified leads per month. Manage and nurture leads through Zoho CRM. Develop marketing collateral.
• Paid Advertising & Marketing Partnerships: Coordinate and manage external digital advertising agencies and freelancers. Set performance targets, approve creatives and monitor campaign performance, cost per lead and ROI. Collaborate with Sales, Business Development and Operations teams.
• Analytics & Market Intelligence: Monitor and analyse digital marketing performance, audience engagement and lead conversion. Conduct market research and competitor analysis. Provide weekly and monthly reports.
VacancyGap tips:
• You need a minimum of 3 years' experience in digital marketing, content creation or a related role, preferably within AgriTech, technology or construction.
• You must have a proven portfolio of content YOU personally shot and edited. This is a strict requirement.
• You must be an expert in Canva, CapCut, Adobe Premiere Pro, Lightroom and Meta Business Suite.
• Experience managing external agencies and monitoring performance is required.
• You must be willing to travel to farms and field sites. A valid passport will be an advantage.
• You MUST pass a practical test: edit a 30-sec reel from raw ADK footage.
• A Diploma or Bachelor's Degree in Marketing, Digital Media, Visual Communication or a related field is required.
Qualifications
• Minimum 3 years' experience in digital marketing, content creation or a related role, preferably within AgriTech, technology or construction
• Proven portfolio of content YOU personally shot and edited
• Expert in Canva, CapCut, Adobe Premiere Pro, Lightroom and Meta Business Suite
• Experience managing external agencies and monitoring performance
• Willing to travel to farms and field sites. A valid passport will be an advantage
• Must pass a practical test: edit a 30-sec reel from raw ADK footage
• Required Skills: Excellent storytelling, creative direction and visual communication skills, Strong content creation, graphic design, photography and video editing abilities, Results-oriented, analytical and understands digital marketing tools, Highly organised, self-driven and works with minimum supervision, Strong brand management and stakeholder engagement skills
• Education: Diploma or Bachelor's Degree in Marketing, Digital Media, Visual Communication or related field, Professional certification in Digital Marketing / Content Creation / Video Editing is an added advantage, Knowledge of Zoho Marketing, Zoho Social is an advantage
How to apply
• Send your CV and cover letter to: [email protected]
• Application Deadline: 17 November 2026 at 17:00
• Office Address: Africa Drone Kings Zimbabwe, 306 Horning Close, Grange, Harare.
