Responsibilities:
Growth Strategy & Execution:
- Define and execute Kenkeputa’s global growth strategy
- Own acquisition, activation, retention, monetization, and expansion
- Balance short-term traction with long-term platform growth
- Build a repeatable growth playbook that works across products and regions
Marketing (Brand + Performance):
- Own the Kenkeputa master brand and all product brands, including performance marketing, content & social, Influencer & community growth, product marketing & positioning
- Ensure consistent storytelling across Africa and North America.
Drive strategic partnerships:
- Vendors, merchants, creators, enterprise partners
- Payment, logistics, distribution, and ecosystem partners
- Design win-win partnership models that unlock distribution and revenue.
- Support enterprise and platform-level deals where needed.
Sales & Revenue Growth:
- Own growth-driven sales strategy (B2C, B2B, and marketplace-led)
- Work with Operations to ensure strong conversion and fulfillment
- Help define pricing, promotions, and monetization experiments
AI Trade OS Migration & Launch:
- Manage user migration from existing products
- Define incentives, messaging, and rollout sequencing
- Ensure minimal churn and maximum excitement during transition
Leadership & Cross-Functional Execution:
- Work daily with Engineering and Operations leadership
- Translate growth insights into product and technical priorities
- Build and manage a lean, high-output growth team over time
- Operate with strong metrics, dashboards, and accountability
Others:
- Lead growth across Africa-focused products and North America-focused products
- Build a single growth engine that compounds across products, markets, and time
Requirements:
- 5+ years experience in growth, marketing, partnerships, or revenue leadership
- Proven experience growing consumer or marketplace products
- Strong understanding of African markets, especially Nigeria
- Data-driven decision-making with strong execution bias
- Ability to operate at both strategy and hands-on execution levels
- Excellent communication, ownership, and leadership skills
Strong Plus - (Not Required):
- Prior experience at leading African tech startups (e.g. large marketplaces, fintechs, developer platforms, or payments companies)
- Experience launching or scaling multi-product platforms
- Exposure to cross-border growth (Africa ↔ North America)
- Experience working with AI-driven or platform products
Who You’ll Thrive As:
- Think in systems, not campaigns
- Care about distribution as much as product
- Can balance brand, growth, and revenue
- Are comfortable with ambiguity and fast iteration
- Want to help build one of Africa’s most ambitious tech platforms
Why Join Kenkeputa:
- Executive-level ownership and real influence
- Work directly with the CEO and core leadership
- Build across multiple high-impact products
- Lead the growth of a first-of-its-kind AI platform
- Competitive compensation with strong long-term upside
Note: This is not a “marketing manager” role; this is company-wide growth ownership.